A public utility is a classic application of synergy concepts which we experience in our daily lives, and which can influence the mental models of many stakeholders on synergy initiatives. Utilities typically provide universal service by aggregating the needs of many users, and servicing those needs through the products and services which the utility offers. These products and services themselves are typically provided from many different sources, and often trade off cost and demand in determining which sources to use over time. Read more »

In the Harvard Business Review, Sep / Oct98, Vol. 76, Issue 5, p131-143, Michael Goold and Andrew Campbell describe 5 underlying characteristics which successful synergy efforts have been succesfully built upon. They include: Read more »

A timeline is a retrospective representation of a linear sequence of significant events which have occurred during the accomplishment of some activity. A timetable provides a corresponding, forward-looking series for pre-arranged events, and is often organized as a tabular list. Such timetables are used to plan and track such activities for performing and reporting on future work. Each of the events associated with these timelines and timetables may be comprised of either top-level milestones or more detailed inchstones. Read more »

Spin is the process of selectively interpretting a situation in a biased way, in order to drive a particular agenda. When a particular data measurement value or trend is not well defined, in business or government, this can be particularly dangerous. This is because such spin drives decisions based upon one perception of the world, when in fact another reality may be actually occurring. For a particularly troubling example, consider this alternative view of the current economic situation. For another, consider the many financial institutions that maintained excellent credit ratings, despite large portfolios of Subprime lending.

The underlying elements which enable such spin are: Read more »